Stayurban Frankfurt
Opening Q1/2025
After Berlin and Magdeburg, our Stayurban brand is now moving to the financial metropolis of Frankfurt.
A new place to feel good is being created in the vibrant Westend.
With the opening in Q1/2025, we at 360 Operator are consistently delivering on our promise of “Creating Spaces”.
Our highly motivated team has worked on this project with a great deal of passion and commitment.
You can find out more about this project here.
Staytoo x Bizzair: A hot track for cool locations
The summer hit that raises the vibes!
Together with rising US hip-hop star Bizzair, we’ve produced an unforgettable track and accompanying music video that blurs the lines between music and lifestyle. Our new music video is more than just a music clip – it’s a visual journey through the world of Staytoo and Bizzair.
Behind the scenes: How it all began
As an innovative company specializing in future-oriented living solutions, we wanted to break new ground musically with Staytoo. The idea to collaborate with Bizzair was born spontaneously and quickly developed into an exciting project.
Our in-house marketing team threw themselves into the production with heart and soul. From the initial concept to the finished music video, we took everything into our own hands. It was important to us to capture the unique atmosphere of Staytoo and combine it with the energetic beats of Bizzair.
Translated with DeepL.com (free version)
Why hip-hop suits Staytoo
Hip-hop stands for creativity, energy, and individuality – just like our living concepts. With this track, we want to show that modern living and cool music go together perfectly.
Why music videos are so important
Music videos have the power to evoke emotions and tell stories. With our new music video, we not only want to strengthen our brand, but also inspire our community and invite them to join in.
In addition to the exciting music video, the talented artist Hülpman has created an impressive wall art exclusively for Staytoo. This artwork adorns the landing page and perfectly reflects the creative energy of the project. Hülpman’s unique style fits perfectly with our modern living concept and gives our rooms a very special atmosphere.
The lyrics – More than just words
The song tells the story of a young student from the USA who has just arrived in Berlin. In his search for a home, he encounters the typical challenges of finding accommodation in a big city. But then something unexpected happens: he meets another student, who tells him about Staytoo.
The lyrics capture the excitement and uncertainty of being a newcomer in a foreign city. But they also show how quickly everything can change when you find the right community. The lines make it clear how important it is to meet people who understand and support you. Staytoo is described as a place where you don’t just rent a room, but become part of a community.
Enough of the words:
Click here for our musik video.
Artificial intelligence (AI)
From increasing efficiency to strategic corporate development – AI offers a wide range of potential applications that benefit companies and employees alike. We at 360 Operator have had a few thoughts on this.
We shed light on how AI can change working life and what advantages it offers.
1. AI as an efficiency booster
Artificial intelligence automates tedious routine tasks such as reporting, emails or database maintenance. This frees up time for more important activities and increases productivity. Intelligent tools also support time management and help to plan and prioritize tasks more effectively.
2. AI for strategic business decisions
AI systems analyze huge amounts of data and provide valuable insights that support companies in making strategic decisions. Forecasts on industry trends and risk management are thus taken to a new level. Companies can take more informed action and better prepare for future challenges.
3. optimized customer service through artificial intelligence
Modern AI systems are revolutionizing customer service. They enable personalized customer care around the clock and analyze customer moods and profiles. Chatbots efficiently answer customer queries and forward complex requests to employees. This significantly increases customer satisfaction.
4. AI in human resource management
AI supports HR management in the recruitment process by creating applicant profiles and formulating suitable job advertisements. AI is also used for vacation planning and employee development. This leads to higher employee satisfaction and loyalty. Productivity analyses also help to identify performance potential and create individual development plans.
5. AI-supported marketing
Artificial intelligence analyses target group data and optimizes marketing campaigns efficiently. This enables companies to reach their target groups precisely and increase campaign performance. AI-driven campaigns can be automated so that marketing staff can concentrate on strategic tasks.
6. Further areas of application for AI in the company
IT security: AI monitors networks, detects threats and responds to security incidents.
Database management: AI efficiently manages and analyzes large amounts of data.
Supply chains and production: AI optimizes supply chains, reduces bottlenecks and increases production efficiency.
Conclusion: AI is a must for the future of work
AI is rapidly changing the world of work. Companies and employees who familiarize themselves with these technologies and exploit the potential of AI will secure a decisive competitive advantage. AI offers a wide range of opportunities to increase efficiency, optimize processes and develop new business models.
You can find out more about what AI is and how it is used here.
Modular construction
Fast and sustainable solutions for residential construction
Our joint venture partner DAIWA is currently building a residential complex on Landsberger Allee in Berlin.
A look inside the factory where the modules for our “BIG FIVE” are being built.
The project shows how residential construction can be made faster and more sustainable.
Immerse yourself in the world of modular construction and experience how the modules are assembled on the construction site and how this significantly shortens the construction time.
Watch the video here!
World Environment Day
Viktoriapark shines again
Together with the management and students, Staytoo has carried out a garbage collection campaign in Berlin’s Viktoriapark. Equipped with garbage tongs and bags, the park was cleared of plastic, cigarette butts and other waste.
The campaign underlines Staytoo’s commitment to a clean environment. Municipalities and cleaning companies often reach their limits when it comes to waste disposal. With joint efforts, we can make an important contribution.
Why World Environment Day is so important
The increasing littering of our environment is an alarming sign. Not only municipalities and companies are overwhelmed, nature is also suffering the consequences. From polluted waters and endangered animal species to microplastics in our food chain—the effects are diverse and serious.
Here is a brief overview:
- Worldwide: an estimated 8 billion tons of plastic are produced every year, a large proportion of which ends up in the environment.
- Sea: It is estimated that hundreds of thousands of pieces of plastic waste float in every square kilometer of the oceans.
- Germany: Around 450 kilograms of waste are produced per capita in Germany every year.
- Food waste: One third of all food produced ends up in the bin.
- Microplastics: Tiny plastic particles can now be found in almost all living things, from plankton to humans.
- Landfills: Landfills release climate-damaging gases such as methane.
Staytoo’s contribution:
This campaign not only set an example, but also made a concrete contribution to protecting our environment. By lending a hand, it was shown that every individual can make a difference.
Fun and positive effects:
Admittedly, no one would have thought that collecting garbage could be so much fun! But it was like a scavenger hunt – with every piece of garbage picked up, the park became a little cleaner.
More than just a day of action:
World Environment Day was a starting signal for a cleaner environment. We want to inspire our employees to live environmental awareness in their everyday lives and actively work to protect our natural environment. Together we can start a movement.
Because only together can we achieve a lot!
Conclusion:
Even small actions can make a big difference. So be brave and say “no” to waste!
